Natalie Lyall is currently Regional Head of Content and Marketing at Ogilvy, the world’s most awarded advertising agency. She is a well-connected, veteran communications and marketing professional, with a decades-long track record of providing creative business solutions for world leading brands. She started in the creative department at Saatchi & Saatchi in the golden era of Maurice and Charles Saatchi, but swiftly moved on to becoming their youngest Account Director. Running global accounts such as Mars, Cadbury, Nissan.
A pioneer at heart, she went on to open and run the Saatchi and Bates (Cordiant) office in Moscow in the 90s. She remained with holding company Cordiant to head up new business for Bates EMEA until it sold to WPP. She joined Ogilvy in 2011 to create and launch an award-winning global business insights thought leadership programme and subsequently to become CMO and Head of Comms and Content.
She has won a host of awards for creative work, communications and PR, and the prestigious WPP Atticus. In her spare time she’s produced three London West-End musicals.